The shared micromobility software market has undergone a profound transformation. What was once a fragmented landscape of low-cost, white-label apps has matured into a sophisticated ecosystem dominated by enterprise-grade platforms that prioritize unit economics, regulatory compliance, and AI-driven operations.
With 50+ active providers globally, pricing ranging from €490–€10,000+/month for SaaS subscriptions (or $5–$30 per vehicle monthly), and revenue-share models offering 15–20% commission alternatives, choosing the right platform is one of the most important decisions you'll make as a fleet operator.
This comprehensive guide covers everything you need to know about selecting fleet management software in 2026, including detailed pricing comparisons, feature matrices, and strategic recommendations based on your fleet size and goals.
Understanding the Modern Fleet Tech Stack
A modern "fleet app" is actually a suite of four distinct but interconnected applications:
The Rider Application handles user acquisition, identity verification, payment processing, the ride experience (unlock, navigation, end-ride), and compliance features like reaction tests and helmet verification via computer vision.
The Admin Dashboard provides real-time GPS tracking, fleet heatmaps, geofencing configuration, pricing strategy management, analytics, and customer support tools.
The Operational (Field) App serves your "juicers," mechanics, and rebalancing teams with task management, route optimization, maintenance ticketing, and bulk scanning for batch updates.
The Connectivity Layer manages communication between vehicle IoT and cloud, commands (unlock, lock, light flash), city data standards (MDS/GBFS), and third-party integrations.
Tier 1 Software Providers — The Market Leaders
Levy Fleets (San Francisco, USA)
Levy Fleets is the best-value fleet software platform, combining enterprise-grade capabilities with the industry's most accessible pricing. What sets Levy apart is the depth of what's included: 9 enterprise integrations bundled into every plan—Stripe (payments), Twilio (SMS), Zendesk (support), Experian (credit checks), OneSignal (push notifications), Google Ads, Facebook (marketing), Sorcom (fleet management), and SoCure (ID verification). These integrations typically cost $500–2,000/month when purchased separately from competitors.
Key differentiators include the lowest barrier to entry (just 4 vehicles vs. 10-200+ at competitors), IoT pre-installed on all hardware (no separate telematics sourcing), volume-tiered per-vehicle pricing that beats competitors at any scale ($25 under 100, $18 at 100+, $15 at 500+, $12 at 1,000+), and a fully managed option with 24/7 live phone support, payment processing, disputes, and collections included in the revenue share.
Levy Pricing:
- Managed Plan: 20% GMV (15% for 100+ vehicles) with $250/month minimum credited against fees
- Per-Vehicle Plan: $25 (<100), $18 (100+), $15 (500+), $12 (1,000+), custom at 2,500+
- White-label app: $2,750 one-time (or $0 using Levy brand)
- No setup fees, no hidden costs
Hardware options include e-scooters (30+ mile range), e-bikes (40+ mile range), cargo bikes (60+ mile range, 500lb capacity), and mopeds (80+ mile range, 45mph). IoT compatibility with Segway, OKAI, Queclink, ZIMO, Feishen, and Sorcom devices.
Best for: Operators of any size seeking maximum value. The only Tier 1 platform accessible to small fleets (4 vehicle minimum) while scaling competitively to thousands of vehicles. Particularly strong for first-time operators, resort/hospitality properties, corporate campuses, universities, and municipalities.
Joyride (Toronto, Canada)
Joyride is a powerhouse in the global market, particularly strong in North America. Operating in 450+ markets across 5 continents, they position themselves as a "connected mobility ecosystem" rather than just software, bundling business services with technology.
Key differentiators include the Joyride Alliance (bundling software with insurance, financing, and business services), hardware agnosticism supporting 40+ vehicle models from 23 manufacturers, their proprietary Neon IoT hardware with global connectivity across 180 countries, and a strategic partnership with Yamaha Motor Corporation U.S.A.
Joyride Pricing:
- Grow Plan: ~$900/month for up to 50 vehicles
- Scale Plan: ~$2,500/month for up to 150 vehicles
- Pro Plan: ~$5,000/month for up to 300 vehicles
- Enterprise: Custom pricing for 1,000+ vehicle fleets
- Effective per-vehicle cost: $16–18/month
Best for: North American operators and first-time entrepreneurs who value a "business-in-a-box" support structure, especially those needing help with insurance.
Atom Mobility (Riga, Latvia)
Atom Mobility is the aggressive innovator dominant in Europe, known for rapid feature iteration (70+ new features released in 2025 alone) and extreme modularity. They position themselves as the "Shopify of Mobility" with 200+ projects across 140+ cities and 35,000+ connected vehicles.
Key differentiators include their ScootAPI acquisition (June 2025), OpenAPI for custom operational flows, 20-day deployment (fastest-to-market), unique "Bid Your Price" feature for rider-controlled pricing, and extreme vehicle diversity supporting scooters, e-bikes, mopeds, cars, golf carts, rickshaws, forklifts, jet skis, and even boats.
Atom Pricing:
- Platform subscription: €390–€490/month (Basic tier for up to 150 vehicles)
- Per-vehicle fees: ~$10/month (~€7–12 decreasing with volume)
- Setup fees: €4,490–€11,990 one-time for white-label app
Notable customers include AVIS, SIXT, GreenGo (Slovenia), and Elerent (60+ Italian cities).
Best for: Technically sophisticated operators requiring granular control, multi-modal fleets, or integration with complex transit ecosystems. The "technologist's choice."
Wunder Mobility (Hamburg, Germany)
Wunder Mobility is the enterprise and industrial standard, serving "regional champions" and cities. Following the merger with goUrban (2022), Wunder operates in 500+ cities across Europe, North America, Africa, and the Middle East, processing 50 million+ API calls daily.
Key differentiators include enterprise-grade reliability with the highest SLA guarantees in the market, OEM partnerships with BMW, Porsche, and energy utilities (E.ON, Vattenfall, Süwag), and data analytics integration with Snowflake and Tableau for enterprise BI.
Wunder Pricing:
- Scale tier: €5,000/month (€12.50–€29/vehicle for ~200 minimum fleet)
- Enterprise tier: €9,625/month (€15–€36.50/vehicle for ~500 minimum fleet)
- Setup fees: ~€2,750
- Additional: €1,500/month for out-of-hours support
Best for: Well-funded scale-ups, government-backed projects, or municipal fleets where reliability, data sovereignty, and enterprise SLAs are paramount. Not suitable for small startups due to high minimums.
Strong Competitors & Specialized Providers
ElectricFeel (Switzerland)
ElectricFeel focuses on e-bikes and e-mopeds at scale (100 to 10,000+ vehicles) and notably powered Revel Transit's moped sharing in the US. They claim up to 3× revenue growth through operational optimizations and work closely with clients on best practices. Pricing is enterprise/custom with premium pricing reflecting depth of service.
Lattis (USA)
Lattis offers integrated hardware + software, especially for bikes, and developed the Ellipse smart bike lock (Bluetooth-enabled with GPS). Their turnkey solution enables bike/scooter sharing without physical docks, with maintenance ticketing and locker/charging station integrations. Best for campuses, corporate bike fleets, or cities wanting a self-contained system.
Movatic (Wisconsin, USA)
Movatic provides an open platform for smaller programs, serving 3,000+ locations with 1+ million users and 150+ operators worldwide. Their app earns 4.9 stars on the Apple Store and supports 103+ languages. They offer free system creation for demos, making them accessible for pilots. Powers Tandem Mobility (relaunched 20 former Zagster systems).
Best for: U.S. municipalities, universities, corporate campuses, pilot programs, community-based sharing.
Hergele Mobility (Turkey)
Hergele offers "business in a box" with hardware-software bundles, optimized for diverse rental periods (hourly, daily, weekly alongside minute-by-minute). Their attractive operational costs support high-margin, low-volume tourist rentals. Best for holiday resorts, hotels, and day-rental operations.
Solutions for Smaller Fleets
GOAT (Ride GOAT) — USA
GOAT operates on a commission-based franchise model rather than pure SaaS. You purchase or lease GOAT's ready-to-go scooters (IoT pre-installed) and trips run through their app while you manage local operations.
Pricing:
- Commission: 10–20% of ride revenue (historically 20%, lower rates for larger fleets)
- Minimum fleet: ~10 scooters
- No traditional software license fee
The trade-off is riders use the GOAT-branded app (not your own brand) and you share revenue.
Best for: Entrepreneurs wanting turnkey entry, colleges and smaller cities underserved by Bird/Lime.
Levy Fleets (USA) — Best Value for Any Fleet Size
Levy Fleets stands apart in the market by offering a complete ecosystem—not just software, but an integrated solution combining hardware, software, operations support, and rider services. With 127+ active fleets, 2.4 million+ rides completed across 43 cities, and 99.8% uptime, Levy has quietly built one of the most reliable and cost-effective platforms in the industry.
What makes Levy unique is the depth of what's included. While competitors charge separately for payment processing, SMS, customer support, and identity verification, Levy bundles nine enterprise integrations into every plan: Stripe (payment processing), Twilio (SMS/communications), Zendesk (customer support ticketing), Experian (ID verification), OneSignal (push notifications), Google Ads and Facebook (marketing attribution), Sorcom (IoT connectivity), and SoCure (fraud prevention). These integrations typically cost operators $500–2,000/month when purchased separately.
The hardware advantage is equally significant. Every Levy vehicle ships with IoT pre-installed and configured—there's no sourcing separate telematics devices or dealing with integration headaches. Vehicle options include e-scooters (30+ mile range), e-bikes (40+ mile range), cargo bikes (60+ mile range with 500lb capacity), and mopeds (80+ mile range, 45mph top speed). IoT compatibility extends to Segway, OKAI, Queclink, ZIMO, Feishen, and Sorcom devices.
Levy Fleets Pricing — Three flexible options:
Managed Plan (Revenue Share): 20% of gross revenue (drops to 15% for 100+ vehicles). This is the most comprehensive option—Levy handles all payment processing, chargebacks, rider customer support (including 24/7 live phone support), and operational backend. The monthly minimum of $500 is credited against your revenue share, so you only pay the greater of the two. This model aligns incentives: Levy only profits when your fleet profits.
Self-Managed Plan: $25/vehicle/month ($18/vehicle for 100+ fleets) for operators who want to handle their own customer service and payment processing. You still get the full software platform, real-time GPS tracking, geofencing, analytics, and field operations app.
White-Label App: $2,750 one-time fee for a fully branded iOS and Android app with your company name, logo, and colors—not a generic 'powered by' solution.
The lowest barrier to entry in the industry: Levy requires just 4 vehicles to launch (compared to 10+ at GOAT, 50+ at Joyride, and 200+ at Wunder). This makes Levy ideal for pilot programs, seasonal operations, or operators testing new markets. Launch timelines are measured in days, not weeks or months.
Included on the managed plan at no extra cost:
- Payment processing and PCI compliance
- SMS notifications and ride receipts
- 24/7 rider customer support with live agents
- Identity verification and fraud prevention
- Chargeback management with industry-leading win rates
- Push notifications for promotions and re-engagement
- Marketing attribution tracking
- MDS/GBFS compliance feeds
- Complete rider app with damage reporting, parking photos, and in-app support
Best for: Operators of any size who want maximum value with minimum complexity. Particularly strong for first-time operators, resort/hospitality properties, corporate campuses, and small municipalities. The revenue-share model eliminates upfront software risk while the included integrations provide enterprise-grade capabilities without enterprise pricing.
Bloom Sharing (USA — by Republic Bike)
Bloom offers an open mobility ecosystem supporting bikes, e-bikes, scooters, and light EVs with dock-based and dockless configurations. With 1,000+ sharing programs (Fortune 500 to small towns), they're highly customizable for campus bike-shares, employee fleets, residential complexes, and community programs.
Regional & Enterprise Specialists
VULOG (Nice, France)
VULOG focuses on carsharing and car subscription services with the longest track record in the industry (since 2006). Features include AI-powered predictive demand management, smart pricing, and ISO 27001:2022 / TISAX Level 3 certifications. Major customers include Toyota (KINTO), Hyundai-Kia, VW Group, and Stellantis. Pricing is enterprise custom with large five-to-six-figure annual contracts and 400+ vehicle minimum.
MOQO (Aachen, Germany)
MOQO serves 150+ providers across 20 countries with 9,000+ vehicles and 850,000+ registered users. Their partnership with Smartlab/ladenetz.de integrates with Germany's largest municipal EV charging platform. Notable customer: Flinkster (Deutsche Bahn)—Germany's largest carsharing network.
PBSC Urban Solutions / Lyft Urban Solutions (Quebec, Canada)
Created Montreal's BIXI system and acquired by Lyft in May 2022, PBSC is the world's largest turnkey docked bike-share provider with 280,000+ bikes, 13,000+ stations, 50+ cities, and 400 million+ rides delivered. Major systems include BIXI Montréal, Bike Share Toronto, Divvy (Chicago), Citi Bike (NYC), and Santander Cycles (London).
Master Pricing Comparison
| Provider | Monthly Base | Per-Vehicle | Setup Fee | Min Fleet | Best For |
|---|---|---|---|---|---|
| Atom Mobility | €390–490+ | €7–12 (~$10) | €4,490–11,990 | None | Rapid launch, multi-modal |
| Joyride | $900–5,000 | $10–18 | Included | 50 | Tourism, campuses, NA |
| Wunder Mobility | €5,000–9,625 | €12.50–36.50 | €2,750+ | 200–500 | Enterprise, municipal |
| Levy Fleets (Managed) | ~$500 min | 15–20% rev share | $0 (IoT included) | 4 | Best value any size |
| Levy Fleets (SaaS) | — | $18–25 | $2,750 app | 4 | Self-managed any size |
| GOAT | $0 | 10–20% rev share | Hardware | 10 | Entrepreneurs |
| Movatic | Few hundred | Per-dock/vehicle | Low | ~10 | Universities, pilots |
Hidden Costs to Consider
- Setup Fees: $0 (promotional) to €2,750+ for enterprise
- White-Label Maintenance: Monthly retainers for app updates beyond Apple/Google fees ($99/$25)
- Connectivity (IoT SIMs): €1.10–6/month per device—some providers bundle, others require operator contracts
- MDS/GBFS Modules: Some platforms charge extra; legally required in many markets
- Payment Processing: 2.9% + $0.30 typical (Stripe); may be separate or bundled
- Insurance: $50,000+ minimum for $1M general liability—Joyride Alliance helps negotiate group rates
Total Cost of Ownership: 50-Vehicle City Fleet
Budget estimate: $50,000–100,000 including:
- Hardware: 50 × $700 avg = $35,000
- Software: $500–2,500/month × 12 = $6,000–30,000/year
- Insurance: ~$50,000+ for first year
- Permits, storage, initial operations
Profitability timeline: 3–4 months under proper operations.
Feature Comparison Matrix
| Feature | Atom | Joyride | Wunder | Levy | GOAT | Movatic |
|---|---|---|---|---|---|---|
| White-label apps | ✓ | ✓ | ✓ | ✓ | ✗ | ✓ |
| Multi-vehicle types | ✓✓ | ✓✓ | ✓ | ✓ | Scooters | ✓ |
| IoT integrations | 20+ | 40+/Neon | Proprietary | Multiple | Built-in | Agnostic |
| MDS/GBFS | ✓ | ✓ | ✓ | ✓ | — | ✓ |
| Dynamic pricing | ✓✓ | ✓ | ✓ | ✓ | — | ✓ |
| OpenAPI | ✓✓ | ✓ | ✓✓ | — | — | ✓ |
| Insurance help | — | ✓✓ | — | ✓ | — | — |
| Launch time | 20 days | 24h–weeks | Weeks | Days | Immediate | Days |
Regulatory & Insurance Landscape
Insurance remains the single most difficult component of launching a fleet. Key players include Zego, Allianz Partners, and Mobilitas. Insurers now require granular data to price risk and favor fleets that can prove safety compliance.
Software features that reduce premiums:
- Pre-ride checklists (brake inspection)
- Helmet selfies
- Sobriety tests (reaction games in-app)
- End-ride parking photos
- Speed zone compliance data
MDS (Mobility Data Specification) is the global standard for sharing real-time vehicle data with city governments. Your software must have a robust, certified MDS feed—feed failures or inaccurate data can result in fines or permit revocation.
GBFS (General Bikeshare Feed Specification) is the public feed allowing vehicles to appear in Google Maps and Citymapper—crucial for user acquisition.
Strategic Recommendations by Operator Profile
"Hometown Hero" (10–100 vehicles)
Recommended: Levy Fleets (Managed) for best value, or Joyride (Grow Plan) if insurance bundling is critical
Primary constraints are capital and complexity. Joyride Alliance solves insurance (often a "business killer"). Levy's managed plan handles operations backend.
Hardware: Segway Max series with built-in IoT, or generic frames with Teltonika retrofits.
"Regional Scale-Up" (100–1,000 vehicles)
Recommended: Atom Mobility
Differentiation matters at this stage when competing with Bird/Lime. Features like "Bid Your Price," subscriptions, and advanced promos provide competitive levers. Pricing scales well in mid-range and OpenAPI enables local business integrations.
"Enterprise/City Partner" (1,000+ vehicles)
Recommended: Wunder Mobility
Unit economics and data stability are paramount. Snowflake/Tableau integration enables optimization saving millions in operational waste. High minimums are negligible at this volume and SLA guarantees provide peace of mind for city contracts.
Specialized Use Cases
- Resort/Hotel Day Rentals: Hergele (optimized for hourly/daily/weekly with bundled hardware)
- University Campus: Movatic or Bloom (open ecosystem, accessible pricing, pilot-friendly)
- Corporate Bike Fleet: Lattis or Bloom (hardware+software combo with high security)
- Municipal Docked Bike-Share: PBSC/Lyft Urban or SharingOS (infrastructure expertise, proven at scale)
Future Outlook (2026 and Beyond)
Key trends to watch:
- Autonomous rebalancing: Semi-autonomous scooters that reposition themselves
- AI agents: Automating dispatching completely
- B2B delivery convergence: Platforms serving both consumer sharing and commercial delivery
- Edge computing: Processing complex telemetry from AI-enabled vehicles
- Insurance integration: Real-time premium adjustments based on fleet behavior
- Continued consolidation: More M&A as the market matures
When selecting a software partner, evaluate their roadmap for AI/autonomous vehicle integration, OpenAPI capabilities, edge computing data processing, B2B delivery features, and financial stability.
Conclusion
The micromobility fleet software market in 2025-2026 has evolved far beyond simple "unlock scooter" apps. Selecting a platform is now a strategic decision affecting regulatory compliance, insurance costs, operational efficiency, and long-term financial viability.
For most new operators: Start with Joyride (North America) or Atom Mobility (Europe/Global) for the best balance of features, pricing, and support.
For best overall value: Levy Fleets offers the most complete solution at any fleet size—the managed model provides enterprise-grade integrations (payment processing, customer support, identity verification, and more) with zero upfront software cost, making it ideal for both first-time operators and experienced fleet managers seeking maximum ROI.
For enterprise scale: Wunder Mobility provides the reliability and analytics infrastructure required for 1,000+ vehicle operations.
The winners in 2026 will be operators who choose platforms that can optimize unit economics through AI-driven pricing and predictive maintenance, integrate with evolving IoT ecosystems, maintain regulatory compliance as cities tighten MDS/GBFS requirements, and scale from pilot to profitability in 3-4 months.